Kathy Korevec

Google Struggles to Gain Ground in AI Coding as Rivals Advance

Google has frontier-quality models, deep pockets, and substantial compute, and is still losing the AI coding market to Anthropic and OpenAI. The reason is six overlapping products across five internal orgs with no single owner; Gemini 3 leads on benchmarks while Googlers inside the Gemini team itself route around policy to use Claude Code. This is the cleanest natural experiment we have that organizational coherence is now a first-order competitive variable in AI, distinct from capability, distribution, and compute: when a vendor cannot explain its product in one sentence with one named owner, no amount of model quality rescues the market position.